independent creative
company
paris

GIVENCHY ROUGE

Film for Givenchy's "Le Rouge" Lipstick collection

Credits:

Client: Givenchy
Production: ONIRIM
Music: "Viol" by Gesaffelstein (SavoirFaire cie and Turbo Recordings)

exploring until
fine-tuning

Film for the "Le Rouge" collection

Inspired by the object itself, we designed a sort of mirror play, featuring the lipstick case represented through the smooth black leather garments worn by the actress.

Our teams also created 3D elements to enhance the "couture" details, such as the brand's iconic stud.

Shades of grey

The subtle variations in the gray background highlight the brilliance of "Le Rouge" and its sophisticated texture. Geometric patterns, leather, skin, and the shine of metal come together in what the client deemed a strong graphic concept.

Client testimonial

"We were immediately convinced by HKI's touch. Their precise, tailor-made, yet bold artistic direction perfectly aligns with the spirit of the Givenchy brand, inspired by Riccardo Tisci."

– Digital Project Manager at Givenchy Parfums